• Prosensa – Dutch biotech success

    Prosensa is a succesful biotech company in the Dutch Life Sciences Cluster. In January 2012 it closed the Series C round and raised another $30 million, by a large international investor.  Prosensa has grown from a small startup to a renowned Dutch biotech company in the development of a treatment from “bench to bed” for orphan diseases.

    Partner The Decision Institute has written a Harvard Style Business Case about the company and its search for a treatment for Duchenne Muscular Dystrophy, a rare genetic disorder. The objective is to demonstrate the best practices of the Dutch biotech cluster. What can we learn from Prosensa and the biotech cluster? What are their strategies to bind large investors? Thanks to Leiden University, LSH, LUMC, NGI, PGGM, Prosensa, The Decision Institute and expecially all interviewees and editors who made it possible to develop the The Prosensa Case; Pioneering & Partnering. The case and the experiences of The Decision Group can help you to bind international partnerships for your strategic next steps.  

    Biotech and The Decision Group.

    Since 1998,  extensive expertise is built in biotech and life sciences. Out portfolio contains a wide range of projects for big pharma, medical device companies and biotech companies. Scenario analysis and strategic reviews as well as helping  to create patient centered relations with customers and realizing growthpotential in the cost-cutting market..
    Furthermore, The Decision Group monitors clusters success in Life Sciences & Health. The Dutch Life Sciences & Health Outlook measures performance and progress of the industry and benchmarks with succesful clusters worldwide. The aim of the Outlook 2013 is also to address the convergence to healthcare. Innovation from Bench to Bed.

    • Learn more on scenario planning and cluster monitoring by visiting the website advanced strategic tools.
    • Request your copy of the Dutch Life Sciences Outlook here.
    • Send an e-mail to Kim Bruheim to learn more on the possibilities with the new case.
    • See also:

    The Decision Group:
    Consulting on Competitiveness & Clusters
    Consulting on Life Sciences
    Dutch Life Science Outlook

    The Decision Institute: Clusters and Competitiveness:
    The Netherlands Institute of Competitiveness
    Microeconomics of Competitiveness

    Executive programs:
    Strategy & Governance Excellence Series

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  • Research and education cooperations strengthened

    Barcelona/Amsterdam – 1 June 2012 – IESE Business School in cooperation with Intrabond Capital Corporation (Dr. Rodria Laline) and The Decision Institute (Prof. Dr. Fred van Eenennaam) have joined forces to bring the much acclaimed ‘Maximize Your Board’s Potential’ seminar on corporate governance to European soil.

    IESE Business School published a press release on the cooperation with The Decision Institute , partner of The Decision Group. A European edition of the successful Maximize Your Board’s Potential is designed and will be held in 2013.

    • Read the complete press release of IESE
    • Visit The Decision Institute website for more information on our Maximize Your Board’s Potential seminar
    • Register now for the 3rd edition by filling in the application form.

    Academic Collaborations

    On the areas of Research, Education and Academic Grounding of methodologies and projects, The Decision Group collaborates with various world class universities and business schools. The last months, these collaborations and our Academic Connections are further strengtened and expanded. On June 27, our International Academic Advisory Council on Life Sciences and Clusters will meet again to support development of the Dutch Life Sciences & Health Outlook 2013 with an exclusive visit to the Netherlands.

    • See also:

    The Decision Group:
    our expertise on Corporate Governance
    Dutch Life Sciences Outlook 2012

    The Decision Institute executive (board) programs:
    Maximize Your Boards Potential 2nd edition
    Maximize Your Boards Potential 1st edition
    NCD Commissarissencyclus
    New Board Program
    The Brain in the Boardroom
    New CFO Program

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  • The Decision Group Framework: a new way of looking at diagnostics

    At the successful event on The Value of Diagnostics of June 5th 2012, The Decision Group Framework was launched. This decision framework for diagnostics will help organizations to asses the value of diagnostics. The framework and methodology received very positive replies from the audience:

    • The event was very usefull and inspiring. It gave me a new vision on how to interpret costs and value. – Medical specialist
    • The Decision Framework is innovative and can result in product improvement. The Value of Diagnostics is the ‘new thinking’  – Director of Life Sciences company
    • The Decision Group succeeded to open a new discussion on diagnostics, via a differen point of view and a practical approach’  – Head Clinical Chemistry

    A large variety of stakeholder groups were present at the event. A sample of the companies and organisations represented:

    Borstkankervereniging Nederland IKNL
    Check-Points B.V.  Isala Klinieken
    Citeq Health Products Ned. Ver. voor Radiologie
    De Friesland Zorgverzekeraar Nucletron
    Diaconessenhuis Meppel NVOG
    Distrilab BV Philips Healthcare Benelux
    E-nose Radboud University Nijmege MC
    Erasmus MC Roche Diagnostics Nederland
    Flevoziekenhuis Saltro 
    Forbion Capital Partners Saxenburgh groep
    GE Healthcare St Lucas Andreas Ziekenhuis
    Glaxo Smith Kline Virtual Proteins BV
    Haga Teaching Hospital Vu University Medical Center
    Hycult Biotech  


    During the discussion it became clear that this new approach brings high added value for the different stakeholders.  Actions to learn more:

    See also

    – The Decision Group Healthcare Consulting
    – The Decision Group Life Sciences Consulting

    Executive Education Programs Healthcare by affiliate The Decision Institute: 
    Clinical Management Workshop Series
    Masterclasses Value Based Health Care
    Strategy & Goverancence Excellence Series
    Masterclass Healthcare ‘New&Improved’

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  • The Value of Diagnostics – Launch Event on June 5th, 2012

    Did you know that in The Netherlands:

    • Diagnostics influences as much as 60-70% of healthcare decision making
    • Expenditure on diagnostics is even less than 6% of the total health expenditure

    Diagnostics does not  receive the attention it deserves. It is the missing link for a sustainable healthcare system, providing immediate opportunities to reduce costs and to deliver higher quality of care.

    The Value of Diagnostics – The Study

    The Decision Group and Isala Klinieken proudly present the results of the study  “the Value of Diagnostics”. This study resulted in the first decision framework for diagnostics. It will help you and your organization to assess the value of different types of diagnostics and provides a much more efficient mechanism to take  reimbursement, investment and portfolio decisions.

    On Tuesday June 5th, the latest insights will be shared on our study results, the new framework and the method. The event will take place on 14.00u-18.00u in Hotel Wientjes, Stationsweg 7, Zwolle.

    To register for participation, please fill out the online application form or contact Kim Bruheim (k.bruheim@thedecisiongroup.nl). For more information on the Value of Diagnostics visit our special website and download the Executive Summary.

    See also

    – The Decision Group Healthcare Consulting
    Academic Connections
    –  Executive Education Programs Healthcare by affiliate The Decision Institute: 
    Clinical Management Workshop Series
    Masterclass Healthcare ‘New&Improved’

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  • The Decision Group consultant Roald van Leeuwen to advise OLVG Board

    [caption id="attachment_1315" align="aligncenter" width="500" caption="OLVG by Yme Bosma"]By Yme Bosma[/caption]

    After nearly six years of working for The Decision Group and The Decision Institute, ir. Roald van Leeuwen says goodbye. Roald started his career at The Decision Group in 2006 and had a focus on the Life Sciences industry. Furthermore Roald was lecturer of the Nyenrode Business University on scenario planning and dealing with uncertainty.

    Onze Lieve Vrouwe Gasthuis

    At the start of February, Roald switches jobs and will start in the ‘Onze Lieve Vrouwe Gasthuis’ Hospital  in Amsterdam as Advisor to the hospital board. The Decision Group wishes Roald all the best with his new career.

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  • Dutch Life Sciences Outlook 2012 in the news

    After the successful launch of the Dutch Life Science Outlook 2012,  Dutch media published the report’s key messages in newspapers, and in newsitems on Dutch television. 

    Key messages

    Most attention was paid to the survey-based forecasts that start-up and smaller companies in the biotechnology will get under high pressure if they don’t get access to private and public investments. Contrary to the focus chosen by Dutch newspapers, the key conclusions from the Outlook 2012 according to The Decision Group are:

    • Growth and outperformance: The Dutch lsh cluster shows growth in size and products and ouperforms the Dutch economy on growth in number of companies and employment.
    • Positive Expectations: Entrepreneurs have positive expectations of the future despite disappearence of large companies.
    • Partnering: Facilitating (international) partnerships remains very important or future growth of the companies in the Dutch lsh cluster.

     Het Financieel Dagblad, the newspaper with an economic and financial focus, spent two articles on the Dutch Life Science Outlook 2012:
    Geldstroom ‘life sciences’ dreigt op te drogen – FD of Thursday 19 January 2012, page 14
    Subsidie schraagt groei life sciences – FD of Monday 23 January 2012

    Furthermore, a special news item about the changes in the Life Sciences Sector based on the Outlook, was broadcast by RTL Z, the financial news channel.

    Life Sciences and The Decision Group

    The Decision Group has extensive expertise on Life Sciences. Our client list includes many companies in big pharma as well as in medical devices and biotech. This expertise is underlined by the yearly published Dutch Life Sciences Outlook.

    More information about The Decision Group’s work on Life Sciences can be found on our special website.
    The Dutch Life Sciences Outlook 2012 can be downloaded from our dedicated website www.lifesciencesoutlook.com.
    Official press release of Outlook 2012 by Life Science & Health: Stijging aantal bedrijven en werkgelegenheid biotech sector

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  • Dutch Life Sciences Outlook 2012 released

    On Wednesday January 18th, Prof. dr. F. van Eenennaam, partner of The Decision Group, presented the Dutch Life Sciences Outlook for a group of  60 key stakeholders in Life Sciences. The Outlook yearly monitors Dutch Life Sciences & Health Cluster success and measures  performance and progress of the sector. This yearly systematic Outlook is created in close collaboration between The Decision Group and Life Sciences Health.

    Clusters & Competitiveness

    Prior to presenting the Outlook, Prof dr. F. van Eenennaam gave a Masterclass on Cluster Development, where theory and practicalities of clusters were discussed, as well as implications for Dutch policy makers. The Decision Group has extensive expertise on Clusters & Competitiveness. See also our Clusters & Competitiveness website

    The Dutch Life Sciences Outlook 2012 can be downloaded from our dedicated website www.lifesciencesoutlook.com.

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  • Decision Group methodology part of topsector Life Science & Health plan

    Plans for the Dutch topsectors LSH sector presented to Minister Verhagen

    The 9 topsectors the Dutch government has assigned presented their individual sectorplans to the minister of Economic Affairs on friday June 17th.  Life Sciences and Health is one of the 9 topsectors that presented their ambition and action agenda for the next 10-15 years. To measure progress on the action agenda, the methodology developed by The Decision Group together with Life Science & Health innovationprogramme is mentioned.

    Measuring methodology

    The methodology that was developed by The Decision Group to monitor the performance and progress in the Dutch Life Sciences & Health (LSH) sector has been acknowledged by the topsector. Our data on the core of innovative companies in the Dutch cluster was used to indicate the size and output of the cluster. And moreover, the way we measure the size, in-  and output of the Dutch LSH cluster  is seen as a proven methodology to monitor progress of the cluster’s ambition and agenda and provides a baseline for measuring progress in the next years.

    To request a copy of the Dutch Life Sciences Outlook 2011, click here.

    To read more on the Dutch Life Sciences Outlook, see here.

    Click the picture to enlarge.

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  • The Decision Group starts development of Prosensa Case

    Case on the succes of a Dutch biotech company

    The Decision Group has initiated a research project on the Dutch biotech company Prosensa (www.prosensa.nl) and conducts the research with a consortium of partners.
    The research was initiated because of an international academic need for a Harvard style case on relevant and recent strategic topics that biotech companies face. In addition there is a need in The Netherlands to show a success story within the cluster, while Dutch pharma and biotech are facing tough times. Important aspects are the Public-private partnerships, academic institutions and increased focus on the valorization of knowledge.


    The objective of the case is to demonstrate, with a thorough and academic Harvard style case, a success story of the Dutch biotech cluster which can be used for (international) teaching at various universities and for promotional activities within the Netherlands or abroad.

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  • Dutch Lifesciences Outlook bron voor publicatie over sector

    FD publication on Medical Life Sciences Sector

    The Dutch Life Science Outlook 2011, which was developed by The Decision Group commissioned by The Life Sciences & Healthcare, was the source for data below publication of the FD on the Dutch Life Sciences sector. Click on the image to the full article (Dutch).

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